Abandoned cart messages can help you claw back revenue that would otherwise be lost. Some of the most successful Shopify and Shopify Plus stores are tackling abandoned carts through push notifications.Ivory Ella
is a Shopify Plus store that's seen tremendous success with their abandoned carts strategy. They've already generated more than $1 million in revenue
using Firepush push notifications alone - and their most successful push notification type relates to abandoned carts.
Phaser FPV is a niche consumer electronics store (also part of Shopify Plus). Abandoned cart push notifications are this store's most effective push notification type, with $10.2 in revenue
being generated for every abandoned cart alert sent.
So, what can we learn from stores like these who are already adopting an abandoned carts strategy and achieving excellent results in the process? Quite a lot!