If you're connected to social media this is a great opportunity to use user generated content (UGC). If you've had promotions or sales of certain product(s) you can include a special hashtag. Using a social proof app like Fera.ai
, you can include a 'photo wall' on your product page to share the images that your users have shared and created. This helps visitors see how the clothing may look on others and make the buying decision easier!
Encourage further trust and build relationships and social proof by offering a loyalty program
, good return or exchange program for purchases, and free shipping.
Make this information readily available on your site and also on product page(s) if necessary. This information is important to shoppers and can help tip their decision into a purchase if they know they'll have options if they either don't like the item or it didn't fit. Good return policies means happy customers and great sales!